Measurement & Analytics Manager

London, Greater London
  1. Full Time
  2. Marketing/Communications
Posting date:05 Sep, 2019

Role: Measurement & Analytics Manager  

Location: Paddington


At Vodafone Business we build connections to all our Global operations, acting as an advisory board to drive consistency and customer excellence across 30 countries and for over 420 million customers. We are constantly uncovering tactics to innovate the way we operate, set our global standards or lead our strategic performance. By joining Vodafone Group, you will be part of evolving our digital world of total communications. Now is the time to get on board.


As we evolve into a truly digital company, Vodafone Business supports our customers to do ‘more with less’ by empowering their people to work flexibly, simply, and more efficiently. Across our global fixed and mobile networks, cloud-based hosting platforms, Internet of Things (IoT) solutions, technical expertise and professional services offerings, we can connect organisations in a fast-changing world to ensure they stay agile and ambitious – wherever in the world they do business. Are you ready to connect your career with us?


Role Profile


As a Measurement & Analytics Manager, you will be responsible for the Launch of the new reporting and analytics capabilities for E2E campaign performance and you will also be involved in the roll-out insights as a service.


This is an exciting challenge which will play a big part in the development and execution of reporting in a team undergoing a transitional period, so you will be involved in a large scale function and get to be hands on with its future growth in the wider Vodafone Business.


We are offering a fantastic opportunity to join Vodafone in a forward thinking department with a talented team possessing a variety of skills.. Our team strives to regularly improve and this is a fantastic time to join and establish yourself for future opportunities.


In return you will enjoy a competitive salary and benefits, and a central office with fantastic transport links. Within Vodafone we have a positive culture and positive culture of acceptance and promote equality and individuality across the business.


Key accountabilities and decision ownership

  • Instrument consistent metrics discipline and measurement process across VGE and select Markets

  • Derive insights to optimize ongoing and future campaigns and to build internal benchmarks for different program families

  • Define evolution of dashboards and standardized reports to provide ongoing insights

  • Advise marketing operations functions on data requirements necessary to perform desired analyses

  • Help develop advanced and predictive models such as marketing mix, propensity to buy

  • Work with the leadership team and client facing teams to understand insights service and strategic ambitions

  • Lead the team to develop useful insights derived from our data

  • Standardise reporting to ensure a consistent, high quality baseline for existing products.



  • Team development experience - Mentor and manage the measurement and analytics

  • Proficient in campaign analysis with a track record of rolling out insights capabilities

  • Past experience with reporting data model and source systems

  • Familiarity with visualization tools such as Tableau, Klik, Power BI

  • Experience in analytics approaches such as clustering, regression, and look-alike modelling

Commitment from Vodafone

Vodafone is committed to attracting, developing and retaining the best people by offering a motivating and inclusive workplace in which talent is truly recognised, developed and rewarded. We believe that diversity plays an important role in the success of our business and we are committed to creating an inclusive work environment which respects, values, celebrates and makes the most of people’s individual differences - we are not only multinational but multicultural too. At Vodafone you will have access to our excellent benefits programme that you would expect from any global company. If you have any questions, please don’t hesitate to reach out to us on

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The future is exciting. Ready?


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