Digital Analytics Specialist

London, Greater London
  1. Full Time
  2. Digital
000000219546
Posting date:19 Jun, 2018
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Job title - Digital Analytics  ( Adobe Analytics /Google Analytics)

Location - Southwark, London


Competitive salary + excellent benefits


Vodafone is undergoing a shift to agile ways of working across the business, and as such there is need for more Digital Analysts to come and join us, and be part of our future


All you need is the right mindset and the desire to help us create award-winning digital experiences – we work at pace, we love ideas and collaborate on agile project.


About the role

 

You would need to have experience with Adobe Analytics (or similar), and use of Adobe Target and/or Adobe Audience Manager would be distinct advantage. You should be comfortable with the technical side of digital, with a basic understanding of SQL and JavaScript. 

You would work hand in hand with the wider digital analytics teams both on shore and off shore to transform data into insight fit for sharing across the wider business, with a relentless focus on automation and transferring data into real time, actionable insight


Key accountabilities and decision ownership:

Analysing the end to end digital journeys from the customers perspective, measuring drop off rates, bounce rate, and cost effectiveness

Recommending ways to improve and optimise traffic inputs

Pull multiple sources of data to form actionable reporting. 

Problem resolution based on analysis of factual information and making timely recommendations


Must have technical / professional qualifications: 

1. Experience of Adobe Analytics preferred, experience of Google Analytics considered

2. Microsoft Excel, working with large complex data sets, visualising and reporting on data. 

3. Experience working within a large matrix organisation with multiple and senior stakeholders






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